Why should you use an Airbnb Virtual Tour for your letting properties?
If you want to take your rental game to the next level, an Airbnb virtual tour is the way to go.
With stunning 360-degree views, these tours grab guests’ attention right off the bat. Picture this: potential guests fully immersed in your space, imagining their stay before they even hit “Book Now.”
It’s not just an eye-catcher—it’s a whole experience. These tours draw people in, making them curious to explore every corner of your property. And as they click through, that curiosity turns into excitement—and excitement into bookings.
A virtual tour shows guests exactly why your rental is the perfect pick. Ready to turn your property into a booking magnet?
Let’s take your listing from “hmm, maybe” to “yes, definitely” and turn those browsers into happy guests.
What is an Airbnb Virtual Tour
At the core of the Airbnb experience is something that’s not just a cool extra—it’s a total game changer: the Airbnb Virtual Tour. This tool lets guests dive right into your listing with an immersive 360-degree “walkthrough.” They can explore every little detail, from the cozy vibes of your living room to the killer views off your balcony, all without even stepping foot inside.
Think about it—you’re giving potential guests a chance to really feel the space’s personality and unique features before they book. It’s not just about showing off; it’s about building trust. A virtual tour helps set clear expectations and gives a clearer and more in depth perspective than photos ever could.
Even if you already have awesome photos, a virtual tour takes things to the next level. It’s not just about showing the best angles—it’s about giving guests a complete, realistic feel for the space. It’s like saying, “Here’s exactly what you’re getting,” and that’s a win for both you and your guests.
Adding this to your listing doesn’t just make it stand out—it makes it irresistible. You’re giving guests all the confidence they need to hit that “Book Now” button without a second thought.
Maximising Your Listing’s Potential with Airbnb Virtual Tour
By offering Airbnb virtual tours, hosts can build a bond with their potential guests. Such immersive experiences set clear expectations, reducing the chances of misunderstandings or disappointments upon arrival.
It’s an innovative approach that many other hosts are integrating to increase their booking confidence.
Building Anticipation and Excitement: There’s something uniquely thrilling about virtually exploring a space you’ll soon be visiting. It fuels the anticipation and excitement for the upcoming trip, creating a memorable pre-stay experience.
Setting Clear Expectations: An immersive preview offers a comprehensive view of the property. This helps reduce any discrepancies between guest expectations and reality, ensuring a smoother stay with fewer surprises.
Increasing Booking Confidence: When potential guests can virtually experience a space, they are more likely to feel confident in their booking choice. This can lead to higher conversion rates for hosts.
Differentiating from Competitors: Offering an immersive preview sets a listing apart from countless others that rely solely on static pictures in your listing’s image gallery. It’s a unique value proposition that can position a listing as forward-thinking and guest-centric.
What Should I Include In My Airbnb Virtual Tour?
Cover the Entire Home: The virtual tour should show all significant areas of your property, including bedrooms, living spaces, kitchen, and any unique features.
Highlight Key Features: Point out and emphasize special features or amenities. This could be a cozy reading nook, a beautiful garden, or state-of-the-art appliances.
Provide Context: Include brief descriptions or captions to provide context for each space. Highlight the purpose and functionality of each room.
Add Points of Interest: We can add clickable elements (Hospots) to your tour. Use these features to call out spaces or amenities you don’t want prospective guests to miss.
Incorporate Exterior Spaces: If applicable, showcase the house’s exterior or outdoor spaces, such as a swimming pool, patios, or balconies. If you wish we can add an aerial Drone Panorama to showcase the setting of your Airbnb property.
Don’t hesitate to get even more shots if you have a unique STR (Short Term Rental). Remember, the goal is to offer potential guests a comprehensive and engaging preview of your property, allowing them to vividly envision their stay.
Virtual Tour Packages & Prices
Please note that our 360° virtual tours cannot be provided as downloadable files. These tours require hosting, as they offer an interactive experience for the users.
SMALL PACKAGE: £150
- Up to 5x 360 images
- 1 Hotspot per 360 image (**)
- Delivered as 1x 360 Virtual Tour
- 1 year free hosting, then £50 p.a.
OPTIONS:
- 360 Video Tour – £100
- 10x Still Images – £100
- Drone Aerial Panorama – £50
MEDIUM PACKAGE: £350
- Up to 10x 360 images
- 1 Hotspot per 360 image (**)
- Delivered as 1x 360 Virtual Tour
- 1 year free hosting, then £50 p.a.
OPTIONS:
- 360 Video Tour – £150
- 15x Still Images – £150
- Drone Aerial Panorama – £50
LARGE PACKAGE: £550 (*)
- Up to 15x 350 images
- 1 Hotspot per 360 image (**)
- Delivered as 1x 360 Virtual Tour
- 1 year free hosting, then £50 p.a.
OPTIONS:
- 360 Video Tour – £200
- 20x Still Images – £200
- Drone Aerial Panorama – £50
* Larger Tours (over 15 images, can be quoted separately.
** A Hotspot is a clickable item that will display a ‘pop-up’ within the tour. This can display: Text / Video / PDF Documents / Web Pages.
Airbnb Virtual Tour: FAQ
An Airbnb Virtual Tour is an interactive, 360-degree walkthrough of your property. It allows potential guests to explore your space online as if they were actually there. This immersive experience goes beyond standard photos, offering a realistic sense of the property’s layout and flow.
Not required—but highly recommended. In the competitive UK short-let market, virtual tours can set your listing apart. They help build trust, give guests more confidence to book, and can reduce cancellations or booking-related questions.
To give guests a complete picture, include the following:
- Living areas
- All bedrooms
- Kitchen & dining space
- Bathrooms
- Entryway, hallways, and staircases
- Outdoor spaces (garden, terrace, driveway, etc.)
- Unique features (e.g. hot tub, fireplace, home office)
Airbnb doesn’t currently allow embedded video or virtual tour links directly on listings, to ensure the platform remains fast and consistent across all devices. However, we supply you with an image of a QR code which links directly to your tour, and you can also include links in your listing description, pre-booking messages, or house manual for easy guest access.
- ✅ Boost Bookings: Guests know what to expect
- ✅ Reduce Questions: Fewer messages asking about layout or amenities
- ✅ Build Trust: Transparency = confidence
- ✅ Stand Out: Especially effective in high-competition UK areas
- ✅ Fewer Cancellations: Guests feel more informed upfront
Some Virtual Tour statistics from Google:
Google commissioned an independent study of the effectiveness of Virtual Tours – the study found:
Virtual Tours Help Double Interest In Business
Those who view a listing with a Virtual Tour are twice as likely to be interested in booking a reservation there. Prospects are 130% more likely to book based on a Tour.
Virtual Tours keep people looking at a website 5 to 10 times longer
360° photos and Virtual Tours are sources of deep engagement, especially when combined with hotspots and meaningful content.
How to Add a 360 Virtual Tour to Your Airbnb Listing
Follow this step-by-step guide to make your virtual tour easily accessible to potential guests:
- QR Code: Hosting your virtual tour on an external platform ensures all features remain intact because Airbnb doesn’t support the interactive nature of a virtual tour file. Use the QR code image we supply for your Airbnb Virtual Tour.
- Access Your Airbnb Host Dashboard: Go to the Airbnb website, log in to your Airbnb host account and access your host dashboard.
- Navigate to Your Listing: Locate the specific property listing to which you want to add the virtual tour. Click on the listing to enter the editing mode.
- Select “Add Photos”: Within the listing editor, find the option to add photos. Click on it to open the photo upload section.
- Choose Your Virtual Tour Files: Select and upload the picture of your QR code to your image gallery.
- Update Your Property Description: Mention your virtual tour and what guests can expect from it in the description. This generates excitement for your tour and contributes to effective listing SEO. We will also supply you with the full URL of the tour. Include this in the updated description.
- Review and Save Changes: Take a moment to review the changes you’ve made. Ensure that your QR code is well-placed among your listing photos. Save your changes.
As this is just a QR code, it can also be used on other platforms, such as WhatsApp, Facebook etc.
Example of QR code in Airbnb Listing - Please scan to see linked Airbnb Virtual Tour
